...most of the time what stays popular on social media doesn’t stay popular for long. As long as people enjoy watching my brickfilms, that’s all that matters.
I think you're missing the point of social media marketing. I'm not talking about going viral or making content that is "popular". I'm talking about the simple act of getting your content in front of people's eyes. People don't always check individual YouTube channels, but if a video pops up in their stream, they might want to watch it. A lot of people who watch my videos come from my Instagram followers who are loyal viewers, but simply didnt know I uploaded a video until I posted about it.
Bricks in Motion is, in itself, a social media. It's not a popular kind like Instagram or Twitter, but it's social media like any other. In the same way that you post here to get your films in front of peoples' eyes, I do that on Facebook, Instagram, and Twitter.
That's quite different from making what's popular or seeking popularity via social media. It's just basic marketing.
YouTube • Website"Whatever you do, do all to the glory of God." - 1 Corinthians 10:31b